100Percentpure

  Curious about how to pick matte makeup for dry skin or oily skin You’ll also be on the lookout for aluminum starch, which is an anti-caking agent that offers both thickening and mattifying effects for matte foundation formulas, but is unfortunately a synthetic byproduct of aluminum. Speaking of aluminum, the powder byproduct of this metal is quite a popular cosmetic colorant in many foundations available on the market today; it’s especially prevalent in the most recognized cosmetic brands. What We Use Instead 100% PURE plays it safe by formulating with only natural ingredients, meaning these ingredients only undergo chemical changes from biological processes like fermentation, distillation, and cold processing. Instead of talc, we use finely pressed rice starch. Instead of aluminum starch or other harsh anti-caking, mattifying components, we use bamboo silica, which is the protective layer in the epidermal cell walls of bamboo. Bamboo silica also provides impressive light-refracting

  How to use this refreshing botanical in your daily beauty routine For those of us living in California, the scent of eucalyptus is a familiar one: it’s the sweet, crisp aroma of San Francisco’s lush Golden Gate Park. It’s refreshing, uplifting, and camphorous. The scent is often used in spas and meditation centers for a deeply relaxing, aromatherapeutic experience. Native to Australia, the   Eucalyptus globulus   tree (known locally as the Tasmanian blue gum tree) was brought to California during the Gold Rush days. Leaves from the eucalyptus tree aren’t just refreshing; their extracts and oils are also popular forms of alternative medicine with anti-inflammatory and antibacterial benefits. What Is Eucalyptus? Eucalyptus essential oil comes from steam distilling eucalyptus leaves. The leaves come from the myrtle family of trees, which can grow up to 200 feet tall. These fast growing trees produce an oil combination that is released into the air, sometimes so strong that a blue haze i

  What is BB cream and why (and how) should you use it? Don’t fret questioning this rather floundering foundation creation. Besides, the cryptic name “BB cream” doesn’t tell us much at all, so that’s why we’ve created this helpful BB Cream guide. Stop searching because we (the self-proclaimed foundation experts) are here to bring you the full scoop on all things BB cream, and to shed light on this multi-tasking foundation. Whether you’ve spotted it in the beauty aisle, on your favorite beauty blogger, or are still a complete BB cream newbie, we’re ready to show you why you’ll fall in love with (or rediscover) this super-skin-tasking makeup hero. Let’s take a closer look at the question, “What is BB cream” — and all those other wonderful questions — plus some other ‘cryptic’ creams! What Is BB Cream? It’s time to demystify the name — just  what is a BB cream ? BB cream stands for ‘blemish balm’ or ‘beauty balm’, but it does more than just your standard tinted face cream. BB creams are s

Indulge in a self-care routine that will leave your skin soft and supple! Are you looking for a way to get the natural healthy glow of your dreams? With the huge range of products and treatments on offer out there it can be overwhelming trying to figure out what works best for you. It’s time to stop scratching your head in confusion — with so many incredible benefits, face masks are a great choice for those wanting to switch up their skincare routine! What Are Natural Face Masks? Natural face masks are a popular skincare treatment made from natural ingredients such as fruits, vegetables, herbs, and other plant-based substances.  Best natural face mask  are used to improve the appearance and health of the skin by providing nourishment, hydration, and other beneficial properties. Benefits of Using Natural Face Masks No Harsh Chemicals In a world where a quick fix seems like the solution to all our problems, it can be tempting to turn to harsh chemicals in our beauty routine. However, the

  Key benefits of rice water for skin As a skin care brand dedicated to plant-based beauty, we prize our hydrating botanical waters. From soothing rose water to skin-quenching aloe vera juice, we’re dedicated to doing more than just plain ‘water’. Perhaps the crowning jewel in our super-water crown is rice water: the starchy water left over from soaked rice. While not nearly as glamorous as its floral water competition, rice water has been valued for its beautifying properties for centuries. 4 Key Nutrients in Rice Water for Skin Rice water may even hold restorative properties for skin, especially skin that’s been exposed to harsh weather or hard work. These properties are often attributed to rice water’s centuries-old reputation for preserving the hands of Japanese women, who worked long days in the rice field. It’s helpful to understand that while rice water might be just one ingredient, it’s made up of a plethora of beneficial nutrients. Thanks to its abundance of vitamins, amino ac