100Percentpure

  How to get a seamless foundation match Remember how tricky it was to find your perfect shade of foundation? If you couldn’t find a skin undertone chart, did you take a brave plunge in the beauty section of your local drugstore, or did you seek expertise by getting professionally matched? There’s nothing more satisfying than a perfectly matched foundation — not only does it boost our confidence, it’s an essential part of wearing complexion products. A matching foundation that flatters our skin type, coverage preference, and suits our lifestyle can be like spotting a rainbow — a rare, beautiful sight. Reasons to Search for a New Shade We’ve said it before and we’ll say it again — skin is complicated, and a foundation that’s worked for you for years might all of a sudden look less than lovely. Perhaps you just got back from a divine tropical vacation with tanner skin, or your foundation is simply looking a bit lackluster lately. It might be time to check out a  skin undertones chart  an

  Why natural lipstick is your lips’ best bet A common myth about natural lipstick is that you need to sacrifice color payoff, vibrancy, or staying power for safer ingredients. WRONG: the proof is in the pigments. Sure, anyone can add shea butter or vitamin E to lipstick. But the pigments are where most brands lose any chance for a ‘natural’ lipstick formula. A History of Lipstick Since the 1950s, lipstick has been a beauty staple for the modern woman. However, the real history of this small and mighty cosmetic accessory dates back centuries earlier. It all started with Islamic chemist and cosmetologist Abu al-Qasim al-Zahrawi, who crafted the first molded form of lip color. Centuries later, Queen Elizabeth I immortalized the image of coloring one’s lips. Her stark white face and bold, red lips led to a brief red lip color trend in the 16th century. At that time,  what is lipstick made of  and how it was made from a blend of beeswax, which the Chinese used some 1000 years earlier to pr