100Percentpure

  A Guide to Picking Your Perfect Natural Nail Color Too often we ignore caring for our hands in favor of hair, body, or facial treatments. While hands and nails may not be the very first thing we notice about someone, they’re one of the most prominent indicators of self-care. So why not enhance your look with a subtle shade of nude? A nude is a color that everyone needs in their nail care arsenal. For times when you just don’t know what nail color to pick — or when you simply want a more subtle look — a more natural nail color is a great go-to. A  natural nail color  goes great with every outfit and every occasion, making it low maintenance and easy for every day. Need help finding your perfect natural nail color? We’ll help you break down your skin undertone, and identify which polish shades best suit your skin! How to Determine Your Undertones: Choosing a shade that subtly complements your skin tone is only one piece of the puzzle. The next step: figuring out your unde...

  Mascara Secret Ingredients It’s your favorite makeup staple — but what’s mascara made of? The answers aren’t pretty! Mascara can help us look younger, more awake, and create the illusion of bigger eyes. Each morning, we can literally feel our hearts expanding with every layer of inky, volumizing mascara. But all of this loveliness comes with a catch: most mascaras aren’t made with your health in mind. Not all mascaras are made equal. Many mascaras lure us in with shiny packaging, innovative wands that promise the world, and formulas that claim to be new and improved. But have you noticed that most mascaras have only a tiny blurb on the outer box about what’s in the product? It’s almost as if they don’t want us to know what’s in it, or look too closely. Does that sit well with you. Alternative Mascara Formulas With ingredients like these, it’s a wonder we’re not falling down ill on a day to day basis. Turn to alternative formulas that have your health in mind, and discover how the...

  How to Contour and How to Highlight with Natural Makeup Contouring is a trend that’s here to stay. It creates flattering lines in the face, and can obscure any curves or edges you’d rather not spotlight. Highlighting has become a makeup phenomenon — everyone (including us) is obsessed with achieving brilliantly glowing skin via super shimmery highlighters. In this blog we’ll teach you  how to highlight your face , how to apply highlighter, and how to contour and highlight for your face shape (we’ll help you identify your face shape, too). We’ll point you to the right products for each step, including which natural foundations will work best as a highlighting/ contouring base, and will show you which tools to use to get the job done right. What Is Contouring? Essentially, when you contour you’re using shading or shadows to create an illusion of recession. Use contouring to help define or reshape your facial features. The areas that are not darkened or shaded then stand out! T...

  Antioxidant Serums: Unleashing the Power of Skin Protection In an era where self-care and wellness have become paramount, the significance of skincare cannot be overlooked. Our skin, the largest organ of the body, serves as the first line of defense against external aggressors, making it essential to protect and nourish it. One of the key factors in maintaining healthy, youthful-looking skin lies in the power of antioxidants. These remarkable compounds play a vital role in shielding our skin from the damaging effects of free radicals, environmental pollutants, and harmful UV rays. Understanding Antioxidants and Their Role in Skincare Antioxidants are compounds that can counteract the harmful effects of free radicals. Free radicals are highly reactive molecules that can cause damage to our skin cells. They are generated as a byproduct of various processes in the body, including exposure to environmental factors like pollution, UV radiation, and even stress. Free radicals can lead ...